Why we don't straighten hair too straight
Straightening is the most common request from clients with curly hair. We asked why we leave a little roundness at the ends, so it never looks obviously treated.

What happens when it's too straight
Straighten all the way to the ends and the hair lies flat, looking obviously treated. The contrast with the curl growing in at the roots shows more, too.
A little roundness at the ends
At NAGI, we straighten firmly from root to mid-length and leave a slight curve at the ends. Just dry it, and it tucks in naturally.
It's less about erasing the curl and more about making it easy to manage. If your mornings get shorter, that's what matters.
How long it takes, and when to come back
It depends on length, but allow about three hours. Please arrive by 16:00. Most people redo it after 4–6 months, once the roots have grown in.
* This article and everyone in it are fictional.